Microsoft is expanding its enterprise mobility product group with key security solutions, including the acquisition of a new technology, Cloud App Security.
We partnered with the Microsoft Enterprise Mobility team to seamlessly integrate legacy information for an acquired technology into the existing Microsoft brand and the product group sales and marketing content structure. This included translating complex technical information into the product group story, adapting it to a wider audience, and developing accessible messaging and branded materials to immediately support sales and marketing teams.
Content Strategy and Development
Visual Identity Design
Sales Enablement Materials
Sappington supported a challenging alignment of legacy content with new messaging and provided core customer-facing content and sales tools for immediate use.